Watch Box And Packaging
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MISSION POSSIBLE: ATTAINING A SUSTAINABLE FUTURE

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THINKING OUTSIDE THE BOX WITH STYLE

Breitling is proud to introduce the first eco-friendly, foldable and reusable watch box. Made from 100% upcycled plastic bottles, this new box is part of our sustainability efforts to reduce our negative impact on the environment.

Gone are the days of large, impractical watch boxes. Our small, smart and modular alternative not only reinvents packaging in the watch industry, but has even been awarded the Efficient Solution label, given by the Solar Impulse Foundation to solutions that have a positive impact on the environment and the economy. Its small, sleek size also means that the average distance a box travels is reduced by almost 30%, significantly reducing CO2 emissions. You will also appreciate its practicality and versatility, thanks to the box and cushion elements.